Companies have chosen to pander to woke extremists.
They either don’t believe or don’t care that the rest of the country might avoid their products as a result.
And this woke corporation and Black Lives Matter just launched a woke extremist campaign so insane it’ll make your brain melt.
More and more companies have made the decision to pander to the woke Left-wing outrage mob with their marketing campaigns.
And now, one company that is joining the likes of Bud Light and Target in going full speed ahead with pandering to woke extremists is Dove soap.
Dove has partnered with Zyahna Bryant, a Black Lives Matter extremist working to promote “fat liberation.”
Woke extremists, like Bryant, have gone all-in on pushing neo-Marxist ideas, like Critical Race Theory.
Neo-Marxism essentially takes the old oppressor-versus-oppressed economic dialectic and projects it onto cultural issues.
For instance, the college discipline of fat studies—yes, that’s what woke extremists call it—attempts to attack normal standards of health and beauty.
That’s why morbidly obese women started showing up on the covers of fashion magazines.
“Did you know that body size discrimination affects 34 million people in the United States?” Bryant wrote on Instagram. “This means that the majority of the US population lives without legal protection from discrimination, based solely on the way they look… This NEEDS to change — that’s why I’m partnering with Dove…to end body size discrimination with the #CampaignforSizeFreedom.”
Woke extremists are so boring and tiresome as they recycle the same jargon.
Bryant explained that she is “committed to keeping the voices of marginalized people, such as Black, Indigenous, and Latinx people who exist in fat bodies at the forefront of our visions for liberation and change.”
“My belief is that we should be centering the voices and experiences of the most marginalized people and communities at all times,” she added.
View this post on Instagram
Woke extremist activists, like Bryant, have pushed the dangerous idea that people can be “healthy at any size.”
Obesity-related heart failure is the number one killer in America.
“So when I think about what fat liberation looks like to me, it looks like centering the voices and the experiences of those who live in and who maneuver through spaces and institutions in a fat body,” Bryant added. “It looks like making accessible spaces and having conversations that are aware of the fact that people have different bodies and that they are interacting with space and people and institutions and communities in a different way.”
“Fat liberation looks like fully embracing those differences and having those conversations instead of shying away from them,” she added.
As is the case with so many leftist ideas, “fat liberation” is harming the people it intends to help, and Dove is along for the ride.